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The Republic of Poland is the biggest of the countries of Central and Eastern Europe that in 2004
were integrated in the European Union
.
Its central location within the European continent is the decisive
factor for the force of the Polish market. The political, economic transformation and social initiatives in
1989 has delivered a high rate of growth in the economy and a huge change in the standard of
living of the population. The participation of Poland in the EU,NATO and the OECD is only going to help long
term development.
One of the main strengths of Poland is its people. The population, of about 38.6 million inhabitants, is
made up to a great extent of young, well educated people. These characteristics, along with the cost of manual labor
up to five times lower than its neighbours in Western Europe, make the Polish market is highly competitive and has
led to large numbers of companies setting up bases in Poland.
Poland Economic Situation
During the past few years, from 1989, the reforms have been directed to modernize the
economy of the country and to create a frame for the dynamic development of the private
sector. At present, Poland shows one of the highest indices of development among the
countries that after the fall of the Soviet block have carried out their own macroeconomic policy. In
these years important changes in the political, social and economic arena have taken place.
The establishment of a democratic regime and the transition from a centralized system to a
market economy are the achievements of the last years. The reforms during the period of the transformation and the
later strict monetary policy contributed to create a solid foundation of the Polish economy: the strong
currency, reducing inflation and the constant growth of the rate of production.
• Demography: Studies of demand indicate that the population sector with an average
age of less than 30 constitutes the main group of potential first time buyers.
According to the data of the Central Statistics Office, the age group between 19-34
represents 25-30% of the population in the main Polish cities, as result of the elevated
birth-rate in the 70's and 80's. It is expected that the market share of this group will stay in
the mid term, and will increase levels of demand.
• Psychology:
Conviction on the part of the potential clients that prices will continue to
increase in the residential sector.
• Entrance of individual foreign investors
, as well as investment funds, after the access of
Poland to the EU. They invest in the acquisition of whole projects or sign "joint-venture"
contracts with local promoters for the construction of residential projects.
• The increasing availability of loans
has been accompanied by a reduction of interest
rates. The competition between banks has risen the period of mortgages for non residents up
to 35 years.
• Direct foreign Investment:
Significant and increasing volume of direct foreign investment
(more than 10,000 million dollars in 2006); increase of the demand of residential units on the
part of new employees (a number of approximately 18,000 new jobs will be created in 2007).
We at Property Investor see Wroclaw in the south-west of Poland as the best place to invest.
The city of Wroclaw is the capital of the Lower Silesia region and is the fourth biggest city of
Poland
with 635000 inhabitants. An economy in full development propelled to a great
extent by the industrial and computer sciences sector (Siemens, BenQ, LG, Volvo, HP), the
financial sector
(head quarters of banks BZ WBK, Lukas Bank, Eurobank, Santander Consumer
Bank), and the pharmaceutical sector (U.S. Pharmacia, Hasco-Lek, Galena, 3M).
Its location in the center of Europe makes it easily accessible by highway, trains or by plane.
Additionally, the Lower Silesia Region has the best railway and road network of Poland. Very
well connected to the Pan European corridors that cross the country, favouring the economic
development of the city of Wroclaw.
In Wroclaw important routes of communication are crossed: from the east to the west and from
north to south. The main highway of the region is the A-4 freeway that begins in
Dresden, passes Berlin, Wroclaw, Opole and Katowice and continues towards the east. The
city is an important railway junction: it offers direct connections with all the European
capitals and the biggest cities of Europe.
Wroclaw is also an important university center, with over 100.000 students coming from all
over the country and abroad to its 20 superior schools, university and a polytechnical school.
Wroclaw is one of the richest cities of Poland. The strong economic position of the city as
well as its very favourable geographic situation attracts many direct foreign investments.
From early 90´s many multinational companies have invested and established its European headquarters in
Wroclaw, companies like Volvo, Cadbury, Cussons, 3M, Whirlpool, Wabco, Bombardier, LG Phillips, Siemens,
Hewlett-Packard or Santander.
The companies that decided to buy land and construct offices, have located their investments generally outside the
limits of the city.
Wroclaw has a very favourable economic situation in comparison with the rest of the country.
The index of the GDP per capita in Wroclaw is 1.5 times the national average